Agency

The Ad Agency Market Shift: Part II

Turns out offering economies at scale is a bad way to run an industry. How agencies are uniquely vulnerable to disruption.

May 20, 2024 •

The Ad Agency Market Shift: Part I

Why the decrease in work has NOTHING to do with the economy. Brands are spending more on marketing than ever before, just not on creative or…

May 7, 2024 •

The Advertising Agency & the Myth of Intermediation

A creationist take that depicts how Agency, Brand, and Holding Company came to be.

May 1, 2024 •

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